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Earthquake in Myanmar: A Call for Solidarity from the ESOMAR Community

On March 28, a powerful 7.7 magnitude earthquake struck central Myanmar, leaving behind a trail of devastation. Thousands of lives have been lost, homes and infrastructure have crumbled, and countless families are now displaced. Many communities remain cut off, with limited access to food, shelter, or communication.

In the face of this humanitarian crisis, the ESOMAR community has an opportunity—and a responsibility—to step in. While media attention may be fading, the needs on the ground are more pressing than ever. Your support can bring hope and relief to those still struggling to survive.

Our research community was also hard it by the earthquale: Mandalay, the 2. largest city in Myanmar was very hard hit and is usually included in most projects. Interviewers and field managers from there are affected.  Some projects got canceled and currently we can’t foresee the impact on demand going forward for this year.

To help direct response efforts, MSR, an independent research organization, has carried out a rapid assessment across 21 of the hardest-hit townships. Their findings provide critical insights to guide humanitarian aid, funding decisions, and coordinated recovery efforts. Read more

We invite you to stand with us in solidarity.

Your donation can make a real difference.

Act now—help bring relief to those who need it most.

Myanmar Support Fund

Donate

Beneficiary name: Stichting ESOMAR Charitable Foundation, Amsterdam, The Netherlands

Appeal: Myanmar Earthquake Support Fund

Bank: ABNAMRO, Postbus 283, Amsterdam, The Netherlands

SWIFT code: ABNANL2A

Bank account number: NL59ABNA0590334417

Community support to our Turkish and Syrian peers

 

ESOMAR community will support Syrian and Turkish insights and analytics professionals and their families through ESOMAR Foundation Researchers in Need Programme.

A great tragedy occurred in Turkey and Syria on February 6th when a massive earthquake shook the vast southeast region of these two countries, impacting dozens of cities, collapsing more than thousands of buildings, and killing hundreds of thousands of people. Earthquakes are still shaking the region, at higher magnitudes than 5.0, contributing to more ruin and fatalities.

Now, more than a month later, the impacted communities are still living in the streets, with no access to water or electricity, and trying to rebuild some semblance of normalcy for themselves. Our research community has many field agents in the region who have been impacted. We want to help them now, as the outcry has stopped and the world has moved on, and we can utilize our connections with the international research community to help our fellow humans.

This is where the ESOMAR Community, can come in to assist and raise the necessary funds to help colleagues survive this disaster. Every day, contributions run scarcer and attention from the global media disappears, but these people are still homeless, hungry, and have no access to basic human resources.

Express your solidarity with your Turkish and Syrian colleagues

You may be looking to find a practical way to show your solidarity. If you wish to support your Turkish and Syrian peers and colleagues, please consider donating to the solidarity fund to boost the solidarity bridge’s capacity further.

 Donate Now

 

AdAid.eu – a platform connecting Ukrainian friends with the EU creative industry

As the unspeakable tragedy of the Russian invasion of Ukraine unfolds, it’s time for the European advertising community to come forward and help our Ukrainian friends in any way it can.

That’s why PTBRiO and SAR in Poland are launching AdAid.eu – a platform connecting Ukrainian advertising professionals with employers from other European countries.

Whether you are an ad agency, a media agency, a production company, or a client, AdAid.eu lets you post any job vacancies you may have – on-site or remote

As you know we are facing a horrible situation in Ukraine, and on our border. Many people try to find in Poland a shelter where they can feel safe. Among these people there are many professionals belonging to our global research/ ad/ marketing industry. In Poland we have organised a site to help them find a new job, and hope for a normal life.  Together with PTBRiO and SAR in Poland we would kindly like to ask you to send to all your contacts in Ukraine information about this initiative. All they need to do is to go to this site:  https://adaid.eu/

“(…) We stand in solidarity with Ukraine! We want to help our neighbors live as normal as possible in the face of war and emigration. (…) We are creating a platform with job opportunities in the marketing communications sector, but we are open to any assistance initiatives from other entities and organizations.”
– Paweł Tyszkiewicz, managing director SAR

Community support to our Ukrainian peers

ESOMAR community will support Ukrainian insights and analytics professionals and their families through ESOMAR Foundation Researchers in Need Programme.

Yesterday, the world awoke to the shocking and heartbreaking news that war had returned to Europe. What we hoped would never happen has happened.

ESOMAR’s members located in Ukraine are invaluable and incredible contributors that help make the ESOMAR business community a special one. The global community’s thoughts are with them, and ESOMAR is hopeful that our colleagues and their loved ones will remain safe throughout this crisis.

Providing concrete support, immediately through the ESOMAR Foundation

ESOMAR members in Ukraine have been personally informed of their eligibility to solicit support through the ESOMAR Foundation’s Researchers in Need Programme established for this purpose.

Financial and logistic support is immediately made available to them and their families.

Express your solidarity with your Ukrainian colleagues

You may be looking to find a practical way to show your solidarity. If you wish to support your Ukrainian peers and colleagues, please consider donating to the solidarity fund to boost the solidarity bridge’s capacity further.

 

 

 Donate Now

Kristin Luck

ESOMAR Council Member, President at ESOMAR, Founder and Managing Partner at Scalehouse Consulting

Published by ESOMAR on 25 February 2022