One of the most important relationships we have as ESOMAR Foundation is with Paragon, another Market Research Industry initiative, which is trying to make the world a better place. EF is a member of Paragon – you can find the list of members on the Paragon website: http://www.paragonpartnerships.com/ What exactly is Paragon? Paragon Partnerships was launched …
This is the seventh blog-post from Paola Loy Villagran, the recipient of the ESOMAR Foundation scholarship in Guatemala. The last months I have been so busy that I have not even felt them, I am really learning a lot, working hard for the final exams this year. I am recently receiving an Anthropology of Consumption and …
The 4th Webinar in this series focusses on research design and action. Even when we fully appreciate the value that qualitative research can bring, the possibilities of different types of qualitative research, and have seen examples of some particularly challenging projects – it is not always easy or obvious to see what to do in your …
Nicolin Mamuya, who was granted the first ESOMAR Foundation scholarship in South Africa, is broadening her experience as a graduate trainee and is thinking about a permanent job! The year is ending and I still feel as though I have a great deal of work to complete before visiting my family this December. I spend my days …
Winner of the Best international NFP case study of our Making a Difference Competition. This project was carried out by Kantar Millward Brown Singapore on behalf of Our Better World / Singapore International Foundation “This simple and impactful case study is set for making a tremendous difference across all NFPs globally” Six years ago, Our Better World …
Winner of the Most innovative NFP case study of our Making a Difference Competition. This project was carried out by Surgo Foundation in partnership with the Bill & Melinda Gates Foundation and the Clinton Health Access Initiative “Huge potential impact in India and internationally where diarrhea kills large numbers. This is a really excellent, thorough …
Winner of the Best local/domestic NFP case study of our Making a Difference Competition. This project was carried out by Forcier Consulting on behalf of Catholic Relief Services D.R. Congo. “This very important piece of research is something that could make a real difference to half the population.” Every month girls face an additional …
Blog post from Innocent Rwamba Nyaga who is following the MS in market research at the University of Nairobi, Kenya. Innocent is the recipient of the ESOMAR Foundation / MSRA Scholarship sponsored by WIRe and Unilever. So, after a whole year, my course work is over! Thank God! Just putting things in place in order to …
On 17th of October, ESOMAR Foundation hosted the third webinar of the series Qualitative Research for Not-for-profit organisations. The webinar showcased real stories of recent qualitative research, and how it worked to help NFPs to achieve their objectives. The online event was hosted by Phyllis Macfarlane (GFK & Esomar Foundation) and featured Simon Patterson, Founder and CEO …
Last week the ESOMAR Foundation hosted the third webinar of the series Qualitative Research for Not-for-profit organisations. The webinar focused on examining and showcasing how different forms of qualitative research can be used to help support non-profit organisations. The online event was hosted by Phyllis Macfarlane (GFK & Esomar Foundation) and featured Simon Patterson, Founder and CEO …
